Wednesday, April 22, 2009

Monica Monson Earns Membership in Prestigious Million Dollar Guild


Scottsdale, AZ, 2009/4/22 – Monica Monson, of Russ Lyon Sotheby’s International Realty, has been recognized by the prestigious Institute for Luxury Home Marketing for her recent performance in the million-dollar and above luxury home market within the Scottsdale.

“Real Estate professionals who have earned admittance to The Institute’s Million Dollar Guild not only have specific upper-tier market knowledge, but they also understand the unique needs of affluent buyers and sellers and recognize the importance of being discreet,” said Institute President Laurie Moore-Moore. “Whether you’re buying or selling a multi-million dollar property, you can depend upon The Institute’s Million Dollar Guild members to have the competencies necessary to help you meet your objectives.”

“To have this recognition of my accomplishments in serving Scottsdale is an honor,” said Monson. “It has strengthened my commitment to the community and its residents.”

Members of the Million Dollar Guild are Certified Luxury Home Marketing Specialists (CLHMS) who have documented their success in assisting affluent buyers and sellers with million-dollar properties. The recognition is awarded by the Institute for Luxury Home Marketing which trains real estate agents in the luxury home market and awards international designations to those who meet stringent performance standards.

Monson has been in the local real estate market since 2002 and specializes in the Scottsdale and Paradise Valley luxury markets. She is a top tier agent with extensive knowledge and years of traditional and online marketing experience. Her premium client services are unmatched in the industry.

About The Institute for Luxury Home Marketing
The Institute for Luxury Home Marketing exists to help real estate professionals around the world provide high quality service to buyers and sellers of luxury properties. Institute members have completed special training to build expertise in the marketing of upscale homes and estates and those who meet performance standards may earn the prestigious Certified Luxury Home Marketing Specialist designation. Information and an international membership list can be found at www.CLHMS.org. Members are also listed on the Wall Street Journal’s RealEstateJournal.com website.

Monica Monson Earns International Designation for Luxury Home Marketing Expertise


(Scottsdale, AZ, 4/22/09) -- Monica Monson with Russ Lyon Sotheby’s International Realty has earned the prestigious Certified Luxury Home Marketing Specialist designation in recognition of her experience, knowledge and expertise in the luxury home market. “Monica Monson is an example of a real estate professional who has worked to develop market knowledge and the special skills and competencies necessary to provide exceptional service in the fine homes and estates marketplace,” said Institute President Laurie Moore-Moore, upon announcing Monson’s designation. “Affluent buyers and sellers can turn to sales professionals who have this designation and be confident that they have special expertise and experience in the luxury home marketplace.”

“I am committed to providing outstanding service to my clients,” said Monson. “The Certified Luxury Home Marketing Specialist designation is evidence of my ability to meet the needs of affluent buyers and sellers. My membership in The Institute for Luxury Home Marketing also provides me with marketing tools and networking capabilities that benefit my clients.”

Monson is an award-winning real estate professional who has gone through special training and met performance standards in the upper tier market. She has been in real estate since 2002 and specializes in the greater Scottsdale luxury market. She is a top tier agent with extensive knowledge and years of traditional and online marketing experience.

For current information on the upper tier market, contact Monica Monson at Russ Lyon Sotheby’s International Realty, 480-250-0848, e-mail monica.monson@sothebysrealty.com or visit www.monicamonson.com.

Tuesday, April 14, 2009

Monica Published in POST Magazine

Here's a link to an article I wrote about Optima CamelView Village, published in POST Magazine. (just found the link...better late than never!) The article was about the Penthouse and the urban lifestyle that Optima offers it's residence. It's an amazing community. Read on to find out why.

Wednesday, March 18, 2009

Monica's March 2009 Digital Magazine

Here's the latest issue of my digital magazine with luxury homes in Scottsdsale and the surrounding areas. Click on the title above to take a look and when open, click on the virtual tour links for more photos tours or emails to be in touch.

So many great buys in Arizona!

Tuesday, March 17, 2009

Luxury Home Magazine - Monica's Front Cover Listing

This month's Luxury Home Magazine is now available! The front cover features my listing in Carefree Ranch Homesteads on 12 Acre - A Fabulous Organic Contemporary unlike any other and offered at $6.9 million.

Monday, March 16, 2009

Monica Monson Becomes EcoBroker Certified®

Monica earns the EcoBroker® Certification!
EcoBroker is an exclusive program for real estate professionals and industry affiliates who are about our environment and want to take advantage of green marketing opportunities. The EcoBroker logo is the symbol of environmentally responsible and sustainable practices in the real estate industry.

Tuesday, March 3, 2009

Immobel Partners with World's Largest Sotheby's International Realty Affiliate to Deliver MLS Listings in Thirteen Languages

Russ Lyon Sotheby's International Realty reaches out to international buyers with expertly translated listings display

CAMDEN, S.C., March 3, 2009 /PRNewswire via COMTEX/ -- Immobel ( http://immobel.com/), which translates and syndicates property listings for over 600,000 real estate professionals worldwide, has entered into an agreement with Russ Lyon Sotheby's International Realty to provide listings in thirteen languages on Russlyon.com ( http://russlyon.com/). Listings from seven Arizona Multiple Listings Services are now available on the Russ Lyon website in English, Spanish, French, Russian, Korean, Italian, Japanese, German, Vietnamese, Portuguese, Polish, traditional Chinese and modern Chinese.

Immobel translates the property listings using a proprietary system combining technology and expert human translators. The company uses human translation because it is the only way to translate property information accurately and completely.

"Having the world's largest Sotheby's International Realty affiliate as a client is another validation for our services and a signal to the rest of the industry that the global nature of today's real estate market cannot be ignored," said Janet Choynowski, Immobel's CEO. "To achieve maximum effectiveness, the marketing language of real estate should be the language of the buyer."

"We wanted to destroy all barriers to success in this market, and language was an obvious place to start," said John Vatistas, Co-Chairman of Russ Lyon Sotheby's International Realty. "Immobel has allowed us to connect with the growing number of foreign and non-English speaking American buyers more effectively than any of our competitors. That's great for them, for our sellers, and our agents."

Russ Lyon Sotheby's International Realty has over 1,000 agents serving Scottsdale, Phoenix and surrounding areas.

Immobel's property listing translation and syndication services are available to agents, brokers, Multiple Listing Services and real estate organizations.

The company provides translated property search pages for clients to use on their own websites and portals. Clients can also display their translated listings on the Immobel.com property portal, which attracts over one million unique visitors each month to view property listings in their choice of thirteen languages.

"When we work with non-English speaking buyers offline, we make sure to give them an agent with whom they can communicate effectively," continued Vatistas. "It makes sense for us to offer that experience through our website, which is likely to be the first place buyers go. Immobel has made that possible."

Concludes Choynowski, "The times are challenging but there are many opportunities for real estate leaders who look beyond their traditional approach to the marketplace. We are seeing more and more of them expanding their horizons."

About Immobel
Immobel, the leading provider of translation and international syndication for the real estate industry, was founded ten years ago by Janet Choynowski. More than sixty Multiple Listing Services and real estate organizations representing over 600,000 real estate professionals worldwide use Immobel services.

SOURCE Immobel http://immobel.com/

Copyright (C) 2009 PR Newswire. All rights reserved

Luxury Homes Are Selling in Scottsdale, Arizona

Who says luxury homes aren't selling these days?

It's all about experience, connections and being "outside the box." I was lucky enough to have a great listing go Pending yesterday that was offered at $3,290,000. In my opinion, you couldn't find a better home to purchase in this price range. The quality of construction, amenities and location couldn't be beat...even in Paradise Valley.

Luxury buyers...make sure you are working with an agent who is well versed in today's opportunities and who understands what a real luxury home should offer. There are too many not-so-well-built spec homes on the market. Why settle for something that is less than par? Find the gems - be smart.

If you don't have an agent, give me a call at 480-250-0848. I'd be happy to show you what's available and what has longevity in the marketplace.

Scottsdale luxury homes are moving...are you?